Game Ready

The first successful R.I.C.E therapy product, Game Ready is unique in its combination of compression, cooling and portability. Developing the initial product and 5-years later the second generation, our design took a budding company from start-up to a recognized market leader. From the simple idea of improving usability to the branded color use, Game Ready is straddling worlds; connecting athletic training, pro-sports and medical therapy. From the NBA to the U.S. Navy Seals, Game Ready has become the Gold standard for physical treatment and musculoskeletal rehabilitation.

We Won!

NewDealDesign has been awarded this year’s National Design Award in the category of Product Design.

We’d like to give a whole-hearted thank you to the wonderful designers & clients who have come through our doors over the past 13 years and made this journey possible. Here’s to many more late nights and dazzling finished products. Cheers!